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TV show charts historic launch of CLEO magazine

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14 Apr, 2011

It was cheeky, informative, and groundbreaking for its time. When CLEO magazine launched in 1972 it changed the life of the modern Australian women forever.

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Now, nearly 40 years later, new docu-drama Paper Giants: The birth of CLEO will tell the story of the launch of CLEO by Australia's most well-known publishing family, the Packers, with dynamo editor Ita Buttrose at the helm.

Offspring and Love My Way actress Asher Keddie takes on the role of pioneering editor Ita, with Rob Carlton portraying a young Kerry Packer.

From Australia's first-ever nude male centrefold (actor Jack Thompson) to controversial-for-the-time articles on contraception, abortion and religion, CLEO magazine redefined what it meant to be a young woman in 1970s Australia.

Paper Giants
will air on the ABC in two parts on April 17 and 18.

Take a look at the first issue of CLEO featuring Jack Thompson's famous nude centrefold and other highlights from CLEO's colourful history.



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